Don’t just “Follow” the Crowd–Minimize your Effort and Maximize your Exposure!
Authors are told they need online presences that represent their “brands.” But how do you design a personal digital strategy to promote your work in realistic, effective ways for your goals and personality? Laura Kramarsky and Clare Toohey, who both participate personally and professionally in digital marketing and social media for publishing, will present a discussion of the Whys and How’s of various approaches and how to integrate them, with special focus on Facebook and Twitter, plus examples in living pixels!
This Thursday, March 15th, our program will be held at the Muhlenberg Library and begins at 6:30pm. More details are on our 2012 Chapter Meetings page.